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net asset value of mutual fund

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Does Net Asset Value (NAV) of mutual funds matter? Many investors believe it does matter. Yesterday, we had a conversation with a prospective client and we recommended some schemes which we believed were suitable for his investment objectives. The next question he asked was “What is the NAV of the scheme?” This is not the first time a prospective client asked this question. And every-time someone asks this question, our answer is “We don’t know”.…