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The Secret to Long-Term Investment Success: Focusing on Risk, Not Just ReturnsWhen building an investment portfolio, many focus solely on maximizing returns. But here’s the truth: risk is more important than returns in achieving long-term success.Why? Because risk is something you can control, while returns are unpredictable. Unfortunately, many investors tend to chase high returns in a bull market and panic about risk in a bear market. But seasoned investors, like Warren Buffett, take the opposite approach:“Be…

We onboarded a client with a portfolio of around INR 50 Crores, earlier managed by a big & reputed wealth management company. The portfolio was constructed for retirement purposes with a 12-year investment horizon. The risk profile of the client is moderate. When we did the portfolio health check-up, we found that there were close to 50 products in the portfolio. 40% allocation in Alternative Investment Funds (AIFs) and 20% average in debt. The annualized…